the change wiki:Logical linking
Logical linking is a style for how to link pages to other pages on this wiki. It's based in a "this, therefore that" approach. It's different from "encyclopedic-style" linking you've seen on other wikis.
Upstream linking
When making a persuasive point, you don't need to write everything on one page. Instead, just present the main reasons as simply as possible - and each reason could be a link to another page that provides more detail if needed (which itself might branch out to more pages, and so on)(even linking to blank pages can be okay sometimes).
That way, each page is short & simple, the audience can choose to read only the details they care about (different for each person), there is less preaching to the choir, and the next steps come more quickly:
Downstream linking
Assume that people already agree with the point you made - what's next? That's where you add links to new pages that call to action and move things forward!